Posted under Marketing
from http://www.damniwish.com 823 days ago

Would you rather go to the eye doctor … or the Eye Gym?!

That simple name change for an Austin eye doctor turns a hard-to-market generic business into something worth talking about. When you have a great name:

  • All your ads work better, because they’re easier to remember.
  • You get more word of mouth, because the name is more memorable and repeatable than something like “Dr. Judy Hughes Optometry Partners.”

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