Posted under Marketing
from http://www.damniwish.com 1470 days ago

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.]

Telling your company’s story can be tricky. Even if you have great stuff, a cool history, and a fantastic idea, you still need to tell your customers about it in an interesting and sharable way. So before you start typing paragraph after paragraph for an “About Us” section on your website, take a look at these three creative examples.

1. Entertain your fans
2. Remember your founders
3. Help them tell their friends
4. Check it out: Historical maps meet Google Maps

1. Entertain your fans

Sometimes the most compelling story you have is the one about your company philosophy. Unfortunately, that’s not always easy to tell in a portable way ...

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