Posted under Marketing
from http://jimsmarketingblog.com 915 days ago

If you want to increase your sales, revenues AND profits, you will love this post. It shows 2 areas of your business you need to focus on and provides a link to dozens of practical ideas you can use.

1. You need to focus on increasing the value of your work

We live in an age where someone can go to Google and in a few minutes, find providers in your industry, claiming to offer what you offer, for less money. You don’t want to have to compete by being cheapest, so the alternative is to focus on value.

If you pump enough value into what you do and lift your service is head and shoulders above the average providers in your industry, you are no longer competing with them. Prices or fees are no longer the same factor they were.

For example, the most expensive restaurant in your ...

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