Posted under Sales
from 1709 days ago

Let Your Dream Client Teach You to Pitch Them is a post from: The Sales Blog | S. Anthony Iannarino

This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet.

The best part of being in front of an opportunity is that it gives you the chance to let your dream client teach you how to pitch them.

Asking Questions

What questions would you ask if you wanted your client to help you come up with your pitch? What would you change about how you approach discovery work if you went into with the mindset that your dream client would help you learn how to pitch them in a way that makes it easy to say “yes?”

Early in the sales process you get an opportunity to ask questions ...


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