Posted under Entrepreneurship
from http://andrewchenblog.com 1107 days ago

Like many folks over the last couple days, I downloaded Secret and started playing with it over the weekend. The NYT even wrote an article about this category of apps. A few thoughts went through my head- is this a gimmick? Are the push notifications too much? Will I have secret fatigue? Yet after a couple days of using the app, I’ve come to believe that anonymity is a powerful new innovation that dramatically lowers the cost of creating content.

This is important because content creation is the heart of any social app. If it’s easy to create compelling content, then that content is quickly shared to other networks, driving viral growth back to its source. A fresh stream of compelling content brings the bulk of any social product’s primary audience – a large group of passive consumers who just want to flip through all the cool photos ...

Read More...

blog comments powered by Disqus
Editor's Pick
Popular Today