Posted under Marketing
from http://www.drewsmarketingminute.com 1105 days ago

I’ve been working in advertising agencies for almost 30 years now and I’ve had the incredible good fortune to work with some amazing clients over the years. Early in my career, before I had the deciding vote on who we’d serve, I also worked with some real jerks.

For most of us in the marketing world, we serve clients (could be an internal department or external, paying clients) and in most cases, we are also someone else’s client (vendor, strategic partner, agency if you’re client side, etc.) as well.

I thought I’d reflect on my life with clients (and being a client) …and share the best practices so we can all be a better client on the next go around. Have you ever wondered how to be a good agency client?

Talk to us about budget: It’s ridiculous how some clients make their ...

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