Posted under Entrepreneurship
from http://onstartups.com 1583 days ago




A few minutes ago, I came across this tweet from my friend and co-founder at HubSpot, Brian Halligan.

This got me to thinking (which is often a dangerous thing), am I taking enough risks?  Am I being daring enough?  Am I being a hero?  Answer:  Not often enough.

So, here's advice to my future self and all of you:  *DO* be a hero.

1. Be a hero.  Go after that big, powerful incumbent that doesn't delight its customers enough.

2. Be a hero.  Hire that awesome, amazing person -- even though they don't fit any of the roles you're currently looking for.

3. Be a hero.  Make that sacrifice that will negatively impact your profits but completely aligns with your passions.

4. Be a hero.  Make that really, really hard decision that even the smartest people you know can't seem to agree on.

5. Be a ...

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