Posted under Startups
from http://techcrunch.com 770 days ago

CashStar, a company that makes an online platform for giving digital gift cards, has raised $5 million in new funding.

The new round included Intel Capital and existing investors Passport Ventures, FTV Capital, and CashStar co-founder and current Coupons.com CEO Steven Boal. CashStar says the new money will be put toward building out its platform, which lets businesses provide customers with the ability to buy gift certificates easily via email, on the web, through social networking sites, and on mobile devices.

This is certainly not CashStar’s first brush with big money — its last round of funding this past fall was a $12 million Series C, and this latest infusion of cash brings its total outside investment to more than $26 million.

The company claims it already powers the majority of retailer e-gift programs in the United States, with more than 250 clients including Best Buy, Gap, Staples, Starbucks ...

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