Posted under Startups
from http://techcrunch.com 885 days ago

A lot of global clothing brands turn to India these days to manufacture their products. But today comes news of a $9 million funding round for an online clothing brand based in India that has big ambitions to go global. Freecultr — which CEO and co-founder Sujal Shah likens to an “online-only Uniqlo” (read: competitive price points on trendy, casual apparel) — has added Russian VC ru-Net as an investor, with participation also from existing investor Sequoia in this Series B round. Total funding in the company is now $13 million.

Freecultr, which opened its virtual doors for business in December 2011, has been something of a trailblazer in its home market, offering India’s connected middle classes a wide, westernized selection of clothing and accessories online, with a nationwide delivery network that was put in place within a month of launch — no mean feat in a still-developing country. It now gets ...

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