As reading habits shift from printed to digital ink, public libraries are struggling to raise awareness of their digital offerings.

The introduction of tablets and dedicated e-book readers has changed the way we read. Now, you’re just as likely to find fellow commuters or waiting-room dwellers reading an e-book as a physical one.

While our libraries are busy trying to keep up with the rise of e-books, it turns out their patrons don’t know there are e-books available for lending.

Some 62% of respondents to the Pew Research Center’s Internet and American Life Project's latest library survey said they didn’t know if their library offered e-book lending.

In reality, three-…
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