Posted under Entrepreneurship
from 1303 days ago

We’ve come a long way since the early days of e-commerce. Back when AOL was king, the major challenge of online retail was simply convincing people that the Internet was a safe place to shop.

People have become savvier over the years, replacing their vague uneasiness with more specific concerns over how their sensitive information is handled. The challenge for a new company is convincing people that smaller online businesses are just as safe to shop as Amazon.

 With that in mind, here are five ways to make sure your site gains loyalty and trust from visitors:

 1.      Put a Face to the Name

There’s no question that face-to-face interaction with a customer is a major advantage when building trust. While you can’t send a friendly employee to customers’ doors, you can make it easy for them to interact with a real person. Prominently display a customer ...


blog comments powered by Disqus
Editor's Pick
Popular Today