Posted under Startups
from 1882 days ago

The impact of recent economic events has created a lasting shift in the average consumer. Consumers are no longer seeking to use social networks to just broadcast, connect, and share their lives. Now, they also want deeper online and offline experiences for fulfillment.

In fact, they prefer those experiences over products. So as marketers, what are the trends driving consumers from a socially-based consumption model to one of experience? Here are the top five.

1. Visual Thinking
Visual thinking -- the use and exploration of images as tools for communication -- began as a trend in education in an attempt to improve learning and retention. Over the past decade it has evolved and be…
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More About: contributor, features, Marketing, online marketing, Social Media


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