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Posted under Marketing
from http://technmarketing.com 357 days ago

TweetBy: Hillel Fuld (@hilzfuld) Someone had to say it so I figure why not me. Not a day goes by in which I don’t see a so-called marketing expert overuse and even worse, misuse hashtags on the Web. It happens most often on Twitter but recently, both Facebook and Google+ ...

Posted under Marketing
from http://technmarketing.com 357 days ago

TweetBy: Hillel Fuld (@hilzfuld) You may recall a few months back I wrote a post about a Chinese restaurant and how they taught me a lesson on how NOT to do marketing. Well, this post is the other side of that coin. Keter, a leader in the home and outdoor ...

Posted under Marketing
from http://technmarketing.com 357 days ago

TweetBy: Hillel Fuld (@hilzfuld) Blogging is serious business. At least that is what many bloggers would have you believe. The truth is, everyone just needs to chill out a bit. That is why I am a huge fan of Jay Yarow of Business Insider. In fact, that is why I ...

Posted under Marketing
from http://technmarketing.com 357 days ago

TweetBy: Hillel Fuld (@hilzfuld) It has been over 6 years since I picked up my virtual pen to start my first blog post. Throughout those years, there has been a small group of elite journalists who have served as a role model and inspired me to keep writing. This group ...

Posted under Marketing
from http://www.damniwish.com 439 days ago

Seth Godin is a man who defined honest and effective email for all of us. Permission Marketing and Unleashing the Ideavirus are required reading for our team. Here’s a healthy reminder of the biggest ideas in email from two of Seth’s recent blog posts: Is this spam? If you have ...

Posted under Marketing
from http://directmarketingobservations.com 439 days ago

I was just reading about the social media meltdown of Amy’s Baking Company in Scottsdale, if you’re not familiar with it, the restaurant was featured on Chef Gordon Ramsay’s Kitchen Nightmares production that airs on the FOX Network. To give you a quick recap, things did not go well for ...

Posted under Marketing
from http://directmarketingobservations.com 439 days ago

It can’t be good… I was going to go off on a rant, but the fact of the matter is…it can’t be good. You feel duped and cheated and misled.

Posted under Marketing
from http://www.drewsmarketingminute.com 439 days ago

When you’re creating any sort of communication aimed at a potential buyer, you want them to do what? When I ask this question, I typically hear a range of answers like: • Know more about our business • Understand how we’re better than our competitors • Wonder if we’re the ...

Posted under Marketing
from http://www.drewsmarketingminute.com 439 days ago

The world has changed. Things are different. This is the new normal. This ain’t your grandaddy’s marketing. We can say it a million ways but some folks just aren’t going to get it. Or at least not yet. With the tools out there, the connections that can be made and ...

Posted under Marketing
from http://www.drewsmarketingminute.com 439 days ago

That’s the age-old question, isn’t it? When you think about everything we’ve experienced in the last decade and a half – from the Y2K scare to 9/11, Iraq and then the recession – no wonder that a certain level of insecurity about the future has become a permanent part of ...

Posted under Marketing
from http://technmarketing.com 439 days ago

TweetBy: Hillel Fuld (@hilzfuld) So there I was, minding my own business in a Tel Aviv mall, trying to decide what to eat for dinner. As I walked through the food court, there were many options including burgers, sushi, pizza, and a Chinese restaurant that looked like the food was ...

Posted under Marketing
from http://www.damniwish.com 441 days ago

[Welcome back to the Damn, I Wish I'd Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Teaming up with another brand is a great way to share fans, word of ...

Posted under Marketing
from http://www.damniwish.com 442 days ago

During the Boston Marathon crisis, the Chicago Tribune sent pizzas to the Boston Globe. A note said: “We can only imagine what an exhausting and heartbreaking week it’s been for you and your city. But do know your newsroom colleagues here in Chicago and across the country stand in awe ...

Posted under Marketing
from http://www.damniwish.com 443 days ago

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Nobody is going to put their reputation on the line to recommend you if they have any questions about your trustworthiness. It takes a long, long time ...

Posted under Marketing
from http://www.damniwish.com 444 days ago

That line is great advice in a post from Gary Vaynerchuk. What he’s saying: Know who you are and what you’re good at. So many folks look at people succeeding in other professions and longingly wish they were doing that. Professors want to be business people, executives want to be ...

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