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Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

Social products need mass before scaling growth I often write on the topic of how social products can scale growth, resulting in inbound emails to the effect of “how do I get my product to go viral?” The problem is, until you have a strong baseline of engagement, it’s nearly ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

Social products share a common ancestry and set of problems It’s been a decade after Friendster popularized the notion of the social network, and we’ve seen hundreds of flavors of social products. Many of them are very different from each other, showing that success can come from many variations. I’ve ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

I’m happy to congratulate my kid sister Ada Chen (@adachen) who joined SurveyMonkey as their VP Marketing this week. Awesome. Ada is exceedingly modest for a successful entrepreneur. She has two successful exits and a deep background in marketing (yes, it runs in the family!). After attending UPenn and joining ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

Like many folks over the last couple days, I downloaded Secret and started playing with it over the weekend. The NYT even wrote an article about this category of apps. A few thoughts went through my head- is this a gimmick? Are the push notifications too much? Will I have ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

Happy new year! Here’s a quick list of some of the essays I wrote (and guest posted) for 2013. Long form stuff Zero to Product/Market Fit (Presentation) Here’s a presentation I gave to a group of entrepreneurs talking about the issues starting out and getting to product/market fit. Given that ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

Building a great product is not enough Today I read a well-done article by The Verge on the shutdown of Everpix, a photo startup that’s gained a small but loyal following. It’s a great read, and I’d encourage you to check it out. There’s a lot of things to comment ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

My friend Gagan Biyani wrote up a great piece how to analyze what your Facebook audience is interested in, and using that to buy ads. He’s generously shared it, below. Gagan is CEO and co-founder at Sprig, and before that was at Lyft and started up Udemy. You can follow ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

[Andrew: Christoph Janz has written some of the best essays on SaaS metrics and cohort analyses, and he was kind enough share the latest with us below. A bit about the author: Christoph is co-founder and Managing Partner at Point Nine Capital, an early-stage venture capital fund with a strong ...

Posted under Entrepreneurship
from http://andrewchenblog.com 109 days ago

(If you can’t see the embedded slides above, you can also download the PDF here) A few months ago, I spoke to a group of entrepreneurs at Stanford whose seed stage companies were still struggling to get product/market fit. I wrote down a few thoughts on the topic and turned ...

Posted under Marketing
from http://jimsmarketingblog.com 109 days ago

Here are 7 ideas, to help you and your business prosper. Work hard AND work smart. You need to do both. When you have an idea, capture it immediately. Write it down. Then, put it to work. This is what turns ideas into results. Instead of networking the way most ...

Posted under Marketing
from http://jimsmarketingblog.com 109 days ago

Sadly, most business owners fail to achieve their goals. A key reason they fail, is that instead of doing one hundred percent of what’s required, they do one hundred percent of what they’re comfortable with. One hundred percent To give one hundred percent, is to give everything: To leave nothing ...

Posted under Marketing
from http://jimsmarketingblog.com 109 days ago

The Internet is full of lists. That’s because they are easy to read and often rich in ideas. The thing is, a list without a strategy is like having ingredients without a recipe. It’s one thing to know what the 21 habits of successful business owners are — but how ...

Posted under Marketing
from http://jimsmarketingblog.com 109 days ago

It’s both easy and dangerous, to confuse silence with satisfaction. Customers and clients who receive an average service, don’t shout about it. An average service isn’t good enough or bad enough, to motivate them to make a noise. Silence and indifference Silence is a sign of indifference… and indifferent people ...

Posted under Marketing
from http://jimsmarketingblog.com 109 days ago

This may be the most useful post I’ve written this year. As regular readers will know, I often talk about the need for business owners to attract the attention of their marketplace and give them a story worth sharing. Well, I recently experienced a great example of how the process ...

Posted under Marketing
from http://jimsmarketingblog.com 109 days ago

Over the years, I’ve been fortunate to work with some incredible leaders. Here are 7 habits, which are common to all of them: They don’t compare themselves to their competitors. They compare themselves to the work they did yesterday, and then commit to do better today. They show, rather than ...

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